February 13, 2019 – Today Lamacchia Realty announced the launch of the Lamacchia Luxury Marketing program for agents which will bolster their high-end listings. This luxury package includes a multitude of marketing tactics specially geared towards high-end buyers from near and far. This Lamacchia Luxury International package has been in the works for a few months with various staff members and a select few agents.
“Over the last few years and especially last year, our amazing Realtors have been bringing on more and more higher end listings and this package is designed to market these properties at an even higher level and targeted to better serve sellers and attract buyers. Our online power is second to none and we want to allow our Realtors and home sellers to continue to take advantage of it. I knew this day would come and that’s why I bought LamacchiaLuxury.com at least 8 years ago,” stated Anthony Lamacchia broker/owner.
This package will be offered to agents on listings over $1 Million in Greater Boston and over $700,000 in Worcester County.
The Lamacchia Luxury package will include:
- Lamacchia Luxury Real Estate Post & Sign package
- Lamacchia Luxury marketing materials
- Property-specific website
- Professional photography and Matterport Technology 3D Visual Floorplans
- Special advertising on LeadingRE.com and the real estate section of WSJ.com
- International Marketing with IMmobel
- And More….
Lamacchia Realty has always been known as a marketing powerhouse that built itself into a household name on television and expanded in-depth online over the last decade. In addition, the company’s social media presence is second to no other real estate company in New England.
“Our Partnership with Leading Real Estate Companies of the World® assists us in taking our marketing around the globe. Their reach is unparalleled, and I am excited to be able to offer it to our Realtors and home sellers,” stated Lindsay Favazza Marketing Manager.
Leading Real Estate Companies of the World® is an exclusive invitation-only network of the very best privately held brokerages around the World. Lamacchia became a member in June 2016 and has dramatically grown its relocation business since that time. The relocation department is now assisting buyers and sellers who move into and out of Massachusetts on a constant basis from brokerage to brokerage through the LeadingRE network and from Lamacchia’s corporate relocation clients.
Lamacchia’s booming Relocation business is a big part of what has dramatically increased the number of high-priced listings and more high-end buyers.
“With high-end sales being more widespread from the high-rise condos in Boston straight out to sprawling estates in Central Massachusetts, Lamacchia has an advantage not only with its existing marketing power but with its pre-established geographic bandwidth to serve this niche market. While luxury sales are certainly not new to us, there was no better time than the present to tell the world the things that we do to raise the bar for our higher-end clients. It was such a pleasure being involved in the planning of this luxury line and I am thrilled to be able to offer these expansive perks to my clients,” said Darlene Umina, Top Realtor at Lamacchia by Sales Volume in 2018.
In 2018, Lamacchia Realty made Inc.’s 2018 List of 5,000 Fastest Growing Companies in America for the 7th time in a row and was named Honoree in the 2017 Inc. Magazine’s Best Workplaces Contest. In 2018, Lamacchia received recognition from the Boston Business Journal Fast 50 as one of the fastest growing private companies in America, by REAL Trends on their list of Largest Privately Owned Independent Companies in the U.S., and received the Leading Real Estate Companies of the World Fast Tracker Award.